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Restaurant Marketing Agency for Multi-Location Brands

Social media, creator campaigns and AI search for restaurant chains and franchise groups with 5 to 50 locations across Toronto and Canada, with Chinese-speaking guest reach built in.

Selected work

Restaurant brands we work with

Every photo below comes from real work we did for these brands. Open a card to see the full case study and the services we ran.

One marketing team for every location

BB Media is North America's leading Chinese social media and digital marketing agency, based in Markham and Toronto. For restaurant brands with 5 to 50 locations, we run the work that decides where guests eat: short video people actually watch, creators who visit your stores, and store listings that Google and AI assistants trust. On top of that we open a channel most chains have not started on yet: Chinese-speaking guests in Canada, reached through RedNote (Xiaohongshu), WeChat and Douyin.

Who this is for

  • Restaurant chains with 5 to 50 locations in Canada.
  • Franchise groups and franchisors that run marketing from head office.
  • North American restaurant brands growing in Toronto and the GTA.
  • Brand and marketing managers who want one partner for content, creators, ads and local search instead of several vendors.

What we usually find

  • Store profiles that do not match. Hours, categories, photos and even names differ across Google Business Profiles, so some locations look closed or out of date.
  • Invisible in AI answers. A guest asks ChatGPT or Google's AI where to eat nearby and the answer names a competitor, because the brand gives AI nothing clear to cite.
  • No Chinese presence. Chinese-speaking guests check RedNote and WeChat first, and many chains have no posts, no creator coverage and no official account there.
  • Content that does not travel. Head office makes brand assets, stores post their own, and little of it is made for how Instagram and TikTok actually spread.

How we work, in 4 steps

  1. Audit every location. Google Business Profiles, AI answers to real guest questions, RedNote and WeChat presence and your social channels, checked store by store.
  2. Fix the foundations. Consistent profiles, categories and hours across all stores, plus location pages and FAQ structured data that AI search can read and cite.
  3. Make content people watch. Short video for Instagram and TikTok from our in-house team, and creator visits from our KOL network for launches and priority stores.
  4. Reach Chinese-speaking guests. Native Chinese content and creator posts on RedNote, WeChat and Douyin, so a search for your store in Chinese finds real visits and reviews.

Short video we made for restaurants

Real reels and TikToks from restaurant campaigns, with views as the platform shows them. Tap one to play it right here. See the full results board

  • @aaronbbmedia1.3M views

    @aaronbbmedia

    From selling street food in Thailand to becoming a restau

    Open on Instagram →

    1.3Mviews

  • @modu.three.brothers302K views

    @modu.three.brothers

    Unlimited noodles for only $10!!!!

    Open on Instagram →

    302Kviews

  • @aaronbbmedia110K views

    @aaronbbmedia

    Come here just for the tea cocktails! 👀🍸🍹

    Open on Instagram →

    110Kviews

  • @seafoodprincess.official38.6K views

    @seafoodprincess.official

    Toronto has a new up-scale Chinese seafood spot🦞…

    Open on Instagram →

    38.6Kviews

  • @6cloudca26.2K views

    @6cloudca

    Pop into @6cloudca to try a new sweet treat!

    Open on TikTok →

    26.2Kviews

Proof we can show

  • Short video at scale. Our featured reels have passed 4M views, including single reels at 2.1M and 1.26M views. See the results board
  • Owned reach. Boostify, our in-house Toronto media property and creator network, reaches 4M+ viewers a month, and our owned channels have 500K+ combined followers.
  • Creator network. An in-house KOL network of 500+ influencers across food, lifestyle and beauty.
  • RedNote search. For the restaurant clients we run creator campaigns for, a RedNote search for the store name brings up our creators' posts at the top of the results.
  • AI search, measured on ourselves first. In the last 90 days our own site had 86 visits referred by ChatGPT, and 8 enquiries in our CRM came from AI search.
  • Recognised locally. Community Votes Markham 2026: Platinum in Social Media Marketing and in Digital Marketing.

On RedNote, guests ask how to get there and how to book

Screenshots of RedNote (Xiaohongshu) posts we published for restaurant clients. Commenter photos and names are blurred; the comments are unchanged. See more RedNote results

Quanjude Toronto RedNote (Xiaohongshu) post. Guests in the comments ask: Full address, please?

Quanjude Toronto

  • 详细地址?谢谢!

"Full address, please?"

Seafood Princess RedNote (Xiaohongshu) post. Guests in the comments ask: Can I book? Is this set still on in September?

Seafood Princess

  • 可以订餐吗
  • 9月这个套餐还有吗?

"Can I book? Is this set still on in September?"

ME Cuisine RedNote (Xiaohongshu) post. Guests in the comments ask: Where is it? I want to go.

ME Cuisine

  • 地址在哪里呀 我想去吃
  • 有在多伦多吗

"Where is it? I want to go."

Franchise clients

6 Cloud · Noon Moment

Related: Franchise brand marketing · AI SEO and GEO · Google Business Profile optimization · Xiaohongshu (RedNote) marketing

See where your locations stand

We check your Google Business Profiles, AI answers, RedNote and WeChat presence and social channels, store by store, then send you a plan. Pricing depends on the number of locations and the scope, so we quote after the audit.

Frequently Asked Questions

What does a restaurant marketing agency do for a multi-location brand?

We run the marketing that has to work across every store at once: short video for Instagram and TikTok, creator visits from our KOL network, paid social, consistent Google Business Profiles for every location, and visibility in AI search. One team handles all of it, so every location looks and sounds like the same brand.

What size of restaurant brand do you work with?

Our chain program is built for restaurant brands with 5 to 50 locations, including franchise groups that run marketing from head office. Single location restaurants are covered by our restaurant marketing service.

How do you help restaurant chains reach Chinese-speaking guests in Canada?

We publish native Chinese content and bring Chinese-speaking creators to your stores, posting on RedNote (Xiaohongshu), WeChat and Douyin. For the restaurant clients we run creator campaigns for, a RedNote search for the store name brings up our creators' posts at the top. Most North American chains have not started on this channel yet.

What is GEO and why does it matter for restaurant chains?

GEO (generative engine optimization) is getting your brand named when someone asks ChatGPT, Gemini or Google's AI where to eat. We fix the signals AI reads: consistent store profiles, clear location pages and structured FAQ data. We measure it on our own site first: in the last 90 days, 86 visits referred by ChatGPT and 8 enquiries from AI search.

How do we get started?

Start with a free audit. We check your Google Business Profiles, AI answers to real guest questions, your RedNote and WeChat presence and your social channels, store by store, then send a plan. Pricing depends on the number of locations and the scope, so we quote after the audit.

Ready to dominate the Toronto market?