Last updated: October 14, 2026
This Privacy Policy explains how BB Media, BrandBoosty Inc. (“BB Media,” “BrandBoosty,” “we,” “us,” or “our”), a social media and KOL marketing agency based in Markham and Toronto, Ontario, Canada, collects, uses, shares, protects, and deletes information. It applies to visitors of www.bbmedia.ca, to our clients, and to the social media accounts we are authorized to manage on behalf of our own business and our clients.
By using our website or engaging our services, you agree to the practices described in this policy.
When you contact us through our website or forms, we collect the information you provide, such as your name, email address, phone number, business name, and the contents of your message. We also collect standard technical and usage data (such as IP address, browser type, pages visited, and referring URLs) through cookies and analytics tools to operate and improve our website.
As a social media management agency, we access data through Meta's platforms (including the Facebook Graph API and the Instagram API) when we manage Facebook Pages and Instagram accounts on behalf of our own business and our clients. Depending on the services agreed with the account owner, this may include:
We access this data only with the account owner's explicit authorization, and solely to provide the social media management, publishing, and reporting services they have engaged us for. We do not access any data beyond what is necessary to deliver those services.
Our internal staff tool, BB OS (Meta app “BB OS Sync”), reads the Instagram Direct messages exchanged with Instagram accounts that BB Media operates (for example, @boostifytoronto). This includes the sender's Instagram username, name, and follower count, and the message content and timestamps. We use these messages only to help our staff see and respond to creators and customers who contact us.
The messages are stored in our database (Supabase), encrypted at rest, and accessed only by authorized BB Media staff. We do not sell them or use them for advertising. You can ask us to delete them at any time through our Data Deletion Instructions page.
We use the information we collect to:
We do not use Meta Platform data for any purpose other than providing the agreed services to the account owner.
We do not sell your personal data, and we do not share it for third-party advertising. We share information only as needed to operate our business and deliver our services, including with:
Our use of data obtained from Meta's platforms complies with Meta's Platform Terms and Developer Policies. We use Facebook and Instagram data only to provide the social media management services agreed with the account owner, we store it securely, and we do not transfer it to any party except as described in this policy. If our access is revoked or an engagement ends, we stop accessing the data and delete or return it in accordance with Section 5.
We retain personal data only for as long as necessary to provide our services, maintain business records, and comply with legal obligations. When data is no longer needed, we delete or anonymize it.
You or an account owner may request deletion of the data we hold at any time. See our Data Deletion Instructions page, or email us at sales@brandboosty.ca to make a request. We will action verified deletion requests within 30 days and confirm once complete.
Our website uses cookies and similar technologies to keep the site working, remember preferences, and understand how the site is used through analytics. You can control or disable cookies through your browser settings; some features may not function properly if cookies are disabled.
Our website may link to third-party sites and platforms that we do not control. This policy does not apply to those sites, and we encourage you to review their privacy policies.
Our website and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can delete it.
BB Media is based in Canada, and the information we collect is processed and stored in Canada and other jurisdictions where our service providers operate. By using our website or services, you understand that your information may be transferred to and processed in these locations.
Subject to applicable law, you have the right to access, correct, or delete the personal information we hold about you, and to withdraw consent where processing is based on consent. To exercise these rights, contact us using the details below.
We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top of this page. Material changes will be reflected here, and your continued use of our website or services after an update constitutes acceptance of the revised policy.
If you have questions about this Privacy Policy or how we handle your data, contact us at: